Boorito: Chipotle treats customers in costume to $2 burrito | Community Spirit
Chipotle Mexican Grill has announced the return of its long-standing tradition and popular Halloween fundraiser, Boorito.
This Halloween, Wednesday, October 31, Chipotle will treat customers dressed in costume to a burrito, bowl, salad, or order of tacos for only $2 between the hours of 4 p.m. and closing.
“We have always believed that good food should be affordable and accessible to everyone, and our annual Boorito fundraiser is a great opportunity for customers to enjoy a $2 burrito while supporting a great cause,” said Steve Ells, founder, chairman and co-CEO of Chipotle. “By using this program as a fund-raiser, we have already raised $2 million to support farmers and organizations that make sustainable and humanely raised food possible, and we’ll add to that total this year. It’s a great way to celebrate Halloween by doing something good.”
To participate in the fundraiser, go to any Chipotle restaurant in the US, UK, and Canada between 4 p.m. and closing on October 31 dressed in costume and purchase any Chipotle menu item for only $2. Participants in this year’s fundraiser are invited to also enter the Chipotle Costume Contest for a chance to win $2,500 and other prizes. For more information and contest rules, please visit chipotle.com/boorito.
Proceeds from the fundraiser, up to $1 million, will benefit the Chipotle Cultivate Foundation.